The New Edit — Modern Fashion E‑commerce Experience
Premium fashion e‑commerce by WebShaan—editorial design, category browsing, cart & checkout, and trust-building FAQs for conversions.
The Purpose
The client needed a polished, conversion-focused storefront to showcase curated fashion across Women, Men, and Kids, with clear pricing, sizing, and returns information. They wanted a seamless path from discovery to checkout that reflects a premium brand and reduces friction for first-time buyers.
The Description
WebShaan delivered a modern, responsive e‑commerce template centered on editorial visuals and clean information hierarchy. The experience spans a hero-led seasonal campaign, trending products, category browsing, and a structured product grid with price clarity—flowing into cart and checkout with transparent shipping and returns. The Contact & FAQs section builds trust with policies, size guidance, and support channels, while the overall aesthetic—minimal typography, generous spacing, and high-quality imagery—elevates perceived brand value and encourages confident purchases.
Tech Stack
Key Features
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Editorial hero & seasonal campaign: Prominent hero with Spring/Summer 2025 positioning and “Shop Now” CTA to drive entry into the catalog.
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Curated product grid with categories: Women, Men, Kids segmentation, clear pricing, and “Trending”/“New Arrivals” sections for discovery.
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Cart and checkout flow: Add to cart, cart summary, and checkout with billing details and transparent shipping/returns messaging.
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Trust & support content: FAQs (shipping, returns, size guide, tracking) and contact form with support channels to reduce purchase anxiety.
